Ever since I was a kid, I felt that a price ending in .99 was silly and disingenuous. And I felt people should be smart enough to know they were being manipulated by marketing. I mean, $3.00 is not particularly different from $2.99, and it feels more, well, honest to me.
But I now find I've been a hypocrite: Seven of my (Kindle/Nook) e-books are priced at $2.99 and the eighth at $0.99. So, tomorrow, I plan to raise the prices by one cent. So, if you want to save that penny, buy a book today. (See them at www.frithrik.com/eb.htm )
If it turns out that this 'normalization' of pricing negatively affects my sales, I'm going to feel really stupid.
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